Black Balloon Day is observed every year on March 6th to honor the lives lost to overdose, support families impacted by substance use disorder and raise awareness about the ongoing opioid crisis. Founded in 2015 by Diane & Lauren Hurley in memory of Greg Tremblay. Family and friends of loved ones who had passed from overdose tied black balloons outside their homes, businesses and community centers as a visible sign of remembrance. Since then the movement has spread nationally and internationally, becoming a symbol of solidarity and awareness.
WHAT IS BLACK BALLOON DAY?
WHY IT MATTERS
Every black balloon represents a life tragically lost too soon. Behind each balloon is a family, a community, and a story of love and loss. Black Balloon Day is not only about remembering those who are gone, but also about breaking the stigma around addiction, encouraging open conversations, and showing compassion for those struggling today.
OUR
MISSION
The mission of Black Balloon Day is to:
Honor the memories of those lost to overdose.
Support families and friends who continue to grieve.
Educate communities about the realities of substance use disorder.
Advocate for prevention, recovery resources, and compassionate policies.
By turning grief into action, we create a movement that is both healing and transformative.
JOIN THE MOVEMENT - #BLACKBALLOONDAY -
JOIN THE MOVEMENT - #BLACKBALLOONDAY -
Black Balloon Day reminds us that addiction touches all walks of life. Whether you’ve personally lost someone, are in recovery, or want to be an ally, your participation helps keep this movement alive. Together, we honor, we heal, and we create hope for a better future.